Setting up a Facebook business page can seem like a daunting task. Some of you may have attempted to set one up, but didn’t get past the cover photo or choosing a business category, while some of you have vowed to avoid it altogether.
In this step-by-step article, we’ll walk you through how to set up a Facebook page for your business in 2017.
1. Click on the dropdown menu in the top right hand corner
2. Click on Create a Page
3. Fill out your business name and define your page category
4. Add your business information and review Page Tips
Facebook has made it easier than ever before to complete your business profile with their new “Page Tips” feature. Not only can you see exactly what needs to be uploaded, but you can expand their page tips list to see all the items you need to check off until your profile is complete.
Items on the page tips list include:
The next step is to start building and engaging your audience. You’re gonna need a little creativity, some paid ad dollars, and a compelling offer. Think about your upcoming sales, promotions, or other offers. One of the most effective ways to build an engaged audience is through a giveaway, a sale, or something else that your target customers would love!
Stay tuned for our next article, where we’ll help you understand how to use Facebook to drive your business goals.